There are countless ways to cook a steak, but some methods feel more alive than others. The JKF, or “Just Keep Flipping” method, is one of those. Instead of searing once and leaving the meat alone, you stand at the grill, tongs in hand, flipping every 45 to 60 seconds. This constant movement lets the heat slowly penetrate, building a golden crust while keeping the juices locked inside. The method traces its popularity back to live-fire purists who believe that engaging with the flame is just as important as the cut of beef itself.

The beauty of this approach is how it marries interaction with simplicity. With a concentrated bed of charcoal, the sirloin develops layers of smoky flavor in under ten minutes while you stay present in the moment, managing flare ups and guiding the steak to perfect doneness. Seasoning the meat ahead of time with Revolution Barbecue Texas Beef BBQ Rub brings out the sirloin’s natural beefiness, with paprika, garlic, and onion playing supporting roles to the bold punch of salt and black pepper. When you slice into the steak after its short rest, you will understand why this method creates such devoted followers. It is steak cooked with intention and flavor first.